Privacy Policy
Last Updated: January 2026
This Privacy Policy explains how sianpearcegordon.co.uk ("we," "us," "our," or "Company") collects, uses, discloses, and otherwise processes personal information when you visit our website and use our services. Please read this policy carefully. By accessing and using this website, you consent to the practices described herein.
Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily provide it (e.g., name, email address, contact details) through forms, sign-up pages, or communications.
- Technical Information: IP address, browser type, device information, operating system, and referral URLs.
- Usage Data: Pages visited, time spent on site, clicks, interactions, and navigation patterns.
- Cookies: We use cookies and similar tracking technologies to enhance user experience and track affiliate activity (see Cookie Policy section below).
- Third-Party Data: Information from analytics providers, advertising partners, and affiliate networks.
How We Use Information
We use collected information for the following purposes:
- Analytics and performance monitoring to understand site traffic and user behaviour.
- Affiliate tracking and commission attribution for partnered casinos and betting operators.
- Site improvement, optimisation, and content personalisation.
- Sending promotional communications and updates (where consented).
- Fraud prevention and legal compliance.
- Responding to user inquiries and support requests.
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for basic site functionality.
- Analytics Cookies: Track user behaviour and site performance (e.g., Google Analytics).
- Affiliate Tracking Cookies: Monitor clicks and referrals to partner casinos and betting sites for commission purposes.
- Marketing Cookies: Enable targeted advertising and retargeting campaigns.
You can control cookie preferences through your browser settings or by using our cookie consent tool on the website. Disabling certain cookies may affect site functionality.
Third-Party Links
Our website contains links to third-party casinos, betting operators, and affiliate partners. We are not responsible for the privacy practices, content, or policies of these external sites. We strongly recommend reviewing their privacy policies before providing personal information or engaging with their services. Your use of linked sites is at your own risk and governed by their respective terms and conditions.
Your Rights
Under UK law (including the UK General Data Protection Regulation – UK GDPR), you have the following rights:
- Right of Access: Request a copy of your personal data held by us.
- Right to Rectification: Correct inaccurate or incomplete information.
- Right to Erasure: Request deletion of your data ("Right to be Forgotten"), subject to legal obligations.
- Right to Data Portability: Receive your data in a portable, machine-readable format.
- Right to Object: Object to processing for marketing, profiling, or legitimate interest purposes.
- Right to Withdraw Consent: Withdraw consent at any time without affecting prior processing.
If you are located in the United States, you may have rights under the California Consumer Privacy Act (CCPA) or other state-level privacy laws. We comply with applicable international privacy regulations.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this policy, comply with legal obligations, or resolve disputes. Typically:
- Contact information is retained for 2-3 years after last interaction, unless a longer retention period is legally required.
- Analytics and tracking data are retained for 12-24 months.
- Affiliate transaction records are retained for 7 years (as per UK tax and accounting requirements).
You may request deletion of your data at any time, subject to applicable legal and contractual obligations.
Contact Us
If you have questions, concerns, or wish to exercise your data protection rights, please contact us:
Email: privacy@sianpearcegordon.co.uk
Website: sianpearcegordon.co.uk
You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) if you believe we have breached your data protection rights. Visit www.ico.org.uk for more information.
Disclaimer: This website promotes non-GamStop betting operators and casinos. Users must be 18+ and comply with all applicable UK and international gambling laws and regulations. Gambling can be harmful. Please gamble responsibly.